Brief

Create social media animations (paid promotions) that will increase engagement with the brand’s (WorldRemit) top five markets.

Solution

Create and test out culture specific animations and static assets that are more tailored and relevant to the five different target markets. Gather customer insight and regional customer values and needs. The final assets should produce a sense of nostalgia and reconnection to their motherland.

Market Research / Storyboarding / Animation (After Effects)

Press Play

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